Video: How do you talk to an Angel? Three types of emails to send to your list
In this video I talk about three types of emails you can send to your list and I give a short update about the Website Copy Framework. Or you can watch the video here.
Taking a look at Amy Porterfield’s About Page
Following up on my article last week How to use your About page as a secret weapon to boost credibility and drive leads, I thought we would take a look at a really good About Page. Many know Amy Porterfield as one of the top online business owners. Her About …
How to write your About Page, optimize and turn it into a secret weapon for more business
Most people, I think, really don’t want to talk about themselves. I think it is our nature, at least most of us. Maybe we feel we are being self-centered. . . Maybe we think we are being narcissistic. Maybe our parents told us to not talk about ourselves too much. …
My latest appearance on a podcast with Robert Cairns of Stunning Digital Marketing
I found myself on a stunning podcast. Well, I found myself on the Stunning Digital Podcast. I like getting to chat with my friends. If it happens to be in a podcast, then that’s even better! Last week I sat down with Robert Cairns at the Stunning Digital Marketing podcats. …
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Content planning is essential and this resource will help you put it all together
I remember working for Talk Business & Politics in Arkansas a few years back. I was tasked with the job of starting the Startup & Technology part of the website. I had to come up with content regularly. It was a tall task. My boss, Roby, told me to come up with …
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Write your homepage, 6 tips to help you optimize the front door of your website
This post is long, so I made a PDF you can download for free! [cp_popup display=”inline” style_id=”4268″ step_id = “1”][/cp_popup] A couple of years ago I tried my best to begin my journey into content and copywriting for WordPress agencies. I had contracted a project, and I made some …
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How you can start learning copywriting with these fantastic resources, many of them for free!
At the end of last month, a question came up in the Content Creators Facebook group about learning more about copywriting. I answered and I, want to expound on that answer tad. Now, why would a web creator or WordPress professional learn more about copywriting? I’m sure there are multiple …
The Copyflight story, giving credit where it’s due
Note: Some of these links contain affiliate links which means if you purchase the product after clicking the link on this site, I will make a small amount. Recently I watched the movie Waffle Street on Netflix. It is the story of a financial advisor named James Adams. He worked …
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Put the content before the design of your website, and don’t look back
We build websites backward, and in doing so, we forget that content is the most important thing to drive business. It took me a long time to figure that out, but I understand why. Mostly, in the world of small business, owners (and web developers) don’t think in terms of …
Put the content before the design of your website, and don’t look back Read More »
4 Pillars of storytelling that will make your business more magnetic
Storytelling has picked up steam in recent years for brands as they try to connect with their customers. There is a good reason for that. Stories are very powerful. As a business, how do you craft a story that will resonate with your audience? One of the first things you …
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