Latest from the Copyflight Blog
Why does it take so long to create an About Page? Brand Manifestos
Why does it take you so long to create an About Page, Todd? I mean, really, why? I’ll answer that, but first, let’s chat. Manifestos get a horrible rap. Totally understandable. Horrific acts of hate this past weekend by those who committed them also had manifestos attached to them. I …
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The Website Copy Framework is now on Product Hunt
As some of you know, last year, I launched the Website Copy Framework. It is a series of worksheets and ebooks that help business owners compile the elements they need for their website copy. I had some friends who really helped me and encouraged me to launch. I am grateful. …
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4 ways to increase efficiency for client management
Repeat clients are the backbone of any business, and clients are more likely to return if you do a great job the first time around. It sounds simple, but it’s one of those things that so many businesses fail to do. You’re going to have to work with a wide …
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I have had 12 surgeries in 10 years. Why storytelling matters to me.
This particular article is the place where I pull back the curtain and as a result, it is very raw. “I have had twelve surgeries in ten years.” I have to step back a moment to reflect when I said that. Those who know me best know I am far …
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A year end review for Copyflight and Todd E Jones
I’m not one to make yearly review type posts. I mean, for MainWP, I usually do some kind of recap of blog posts, but here and other places I own, I usually don’t them. Call me a tad inspired. Today I will look back (veiled of course) at the year …
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About Page Teardown for Oyler Creative
Here is the latest About Page Teardown. In this teardown, we take a look at Oyler Creative’s About Page. The transcript is an approximation Transcript: Hey guys, this is Todd with copy flight. going to do an about page tear down. This one is for Paul Oyler I hope I’m …
Taking a look at Amy Porterfield’s About Page
Following up on my article last week How to use your About page as a secret weapon to boost credibility and drive leads, I thought we would take a look at a really good About Page. Many know Amy Porterfield as one of the top online business owners. Her About …
How to write your About Page, optimize and turn it into a secret weapon for more business
Most people, I think, really don’t want to talk about themselves. I think it is our nature, at least most of us. Maybe we feel we are being self-centered. . . Maybe we think we are being narcissistic. Maybe our parents told us to not talk about ourselves too much. …
My latest appearance on a podcast with Robert Cairns of Stunning Digital Marketing
I found myself on a stunning podcast. Well, I found myself on the Stunning Digital Podcast. I like getting to chat with my friends. If it happens to be in a podcast, then that’s even better! Last week I sat down with Robert Cairns at the Stunning Digital Marketing podcats. …
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Content planning is essential and this resource will help you put it all together
I remember working for Talk Business & Politics in Arkansas a few years back. I was tasked with the job of starting the Startup & Technology part of the website. I had to come up with content regularly. It was a tall task. My boss, Roby, told me to come up with …
Content planning is essential and this resource will help you put it all together Read More »