Latest from the Copyflight Blog

Putting content first

Put the content before the design of your website, and don’t look back

By Todd E Jones | June 15, 2018

We build websites backward, and in doing so, we forget that content is the most important thing to drive business. It took me a long time to figure that out, but I understand why. Mostly, in the world of small business, owners (and web developers) don’t think in terms of …

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Storytelling

4 Pillars of storytelling that will make your business more magnetic

By Todd E Jones | May 5, 2018

Storytelling has picked up steam in recent years for brands as they try to connect with their customers. There is a good reason for that. Stories are very powerful. As a business, how do you craft a story that will resonate with your audience? One of the first things you …

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